Strategic placements are at the heart of Mercedes-Benz’s brand-building efforts, and NOVUM’s expertise ensures that every placement is intentional, impactful, and aligned with the brand’s image of luxury and innovation. From high-profile media appearances to exclusive partnerships and collaborations, our approach integrates Mercedes-Benz seamlessly into environments that amplify its core values and appeal to target audiences. We strategically position the brand to maximize visibility, influence, and engagement across all touchpoints.

With a focus on both traditional and digital channels, NOVUM identifies and creates opportunities that transcend standard advertising. Whether it’s integrating the brand into cultural moments, leveraging influential media platforms, or crafting bespoke collaborations, our strategic placements elevate Mercedes-Benz’s image while ensuring consistent messaging and maximum brand resonance.